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Velas Vallarta - Press Room

Jul 15

New Mariachi Butler Takes Group Events Up an Octave at Velas Vallarta

Puerto Vallarta, Mexico (July 15, 2019) - We'd all like someone to sing our praises—and that can happen, literally, at Velas Vallarta in Puerto Vallarta, thanks to a new program that pairs the resort's legendary mariachi band with groups' on-property meetings and other corporate events.
Groups can now request a custom song from Velas Vallarta's Mariachi Butler Felipe Romero, who will compose and perform a song—along with his eight-member mariachi band. The song could include the group's name, Velas Vallarta, and any additional information the group submits and requests. (Profit reports, anyone?)
Groups will be delighted to watch the band, dressed in their traditional black charro suits and adorned jackets, perform mariachi with trumpets, violins, guitarróns, vihuelas, and guitars. Mariachi is a music deeply rooted in Mexican culture. It originated in the 18th century in Jalisco, the state in which Puerto Vallarta is located, and has been recognized an intangible cultural heritage by UNESCO. While mariachi is its own musical genre, today, mariachi covers many other genres, including dance, classical, romance, and folk—any of which can, of course, be used for a group's customized tune.
For his part, Figueroa has deep roots in mariachi, too. He is the son of Felipe Romero Huerta, founder of the legendary mariachi "Los Pipianes," which performed from 1950 to 1982. Over his 65-year-long mariachi career, Figueroa has toured in Mexico, the United States, and Europe, and in 2008, he was honored by then-President Javier Bravo for his legacy and contribution to mariachi. (He's also been recognized in the greater musical community: he took part in multi-Grammy award winner Linda Ronstadt's first album of Mexican traditional Mariachi music, "Canciones De Mi Padre.") For the last 13 years, Figueroa has performed with his mariachi band—Mariachi Vallarta 2000, which he started with his son in 2000—365 days a year at Velas Vallarta resort.
Additionally for groups and guests alike, Velas Vallarta showcases Mexico's cultural customs with traditional arts and crafts workshops, including the prehispanic technique of Arte en Popotillo, and Mexican cuisine.
Customized mariachi songs start at $1,000. For reservations or more information, please call 1-888-407-4869 or visit www.velasvallarta.com.
About Velas Vallarta
Velas Vallarta Grounds lr.jpgVelas Vallarta is an all-inclusive family resort located on 10 acres of oceanfront with lush gardens in Puerto Vallarta, walking distance of Marina Vallarta Golf Course and just minutes from downtown Puerto Vallarta. Situated on the emerald waters of Banderas Bay, Velas Vallarta features 345 suites in three eight-story buildings, a high-tech Convention Center that can accommodate up to 700 people, three swimming pools, a rejuvenating spa along with spa cabins seaside, fitness center, multiple restaurants, and an inviting lounge with live music. Nightly theme dinners and local specialties are sure to please even the most discerning palate, and room service is available around the clock. When it comes to daytime and evening entertainment, guests can choose from an exciting and original array of activities and events, from making piñatas and jewelry, yoga on the jetty to Mexican fiestas and casino nights. The recently renovated Kids' Club also welcomes children under 13 with supervised activities like treasure hunt, face painting, sand castles to crafting with beads, allowing parents to indulge in a choice of exciting or relaxing pursuits like a game of golf, a variety of excursions or pampering at the spa. In addition, the resort was one of the first in the destination with a Green Globe certification, dating back to 2008. Puerto Vallarta features championship golf courses, world-class spas and magnificent beaches, not to mention various sports and activities up in the Sierra Madre Mountains. The possibilities for rest and relaxation, or fun and excitement, are endless. Velas Vallarta was built and is operated by Eduardo Vela Ruiz, owner, founder and president of Velas Resorts, with brother Juan Vela by his side, vice president of Velas Resorts.
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